Privacy Policy

Last updated: 24-Jul-2024

1. Introduction

1.1. We are committed to safeguarding the privacy of our website visitors, individual customers, and customer personnel.

1.2. This policy applies where we are acting as a data controller with respect to the personal data of such persons; in other words, where we determine the purposes and means of the processing of that personal data.

1.3. We only use strictly necessary cookies for the provision of this website. We cannot turn these cookies off, as they provide basic site functionality and security.

1.4. In this policy, "we", "us" and "our" refer to Fluid Content DK. For more information about us, see Section 15.

2. The personal data that we collect

2.1. In this Section 2, we have set out the general categories of personal data that we process.

2.2. We may process data enabling us to get in touch with you ("contact data"). The contact data may include your name and email address. The source of the contact data is you and/or your employer through our contact forms or email newsletter forms.

2.3. We may process information contained in or relating to any communication that you send to us or that we send to you ("communication data"). The communication data may include the communication content and metadata associated with the communication. Our website will generate the metadata associated with communications made using the website contact forms.

2.4. We may process data about your use of our website ("usage data"). We use Plausible to track website analytics. Plausible is GDPR, CCPA, and cookie law compliant as it doesn’t use cookies and doesn’t collect any personal data whatsoever. Plausible does not track people across their devices and across websites and apps that they visit. View Plausible’s data policy: https://plausible.io/privacy.

3. Purposes of processing and legal bases

3.1. In this Section 3, we have set out the purposes for which we may process personal data and the legal bases of the processing.

3.2. Operations - We may process your personal data for the purposes of operating our website and business. The legal basis for this processing is our legitimate interests, namely the proper administration of our website and business.

3.3. Relationships and communications - We may process contact data and/or communication data for the purposes of managing our relationships, communicating with you (excluding communicating for the purposes of direct marketing) by email, SMS, post, fax and/or telephone, providing support services and complaint handling. The legal basis for this processing is our legitimate interests, namely communications with our website visitors, individual customers, and customer personnel, the maintenance of relationships, and the proper administration of our website and business.

3.4. Research and analysis - We may process usage data for the purposes of researching and analyzing the use of our website, as well as researching and analyzing other interactions with our business. The legal basis for this processing is our legitimate interests, namely monitoring, supporting, improving, and securing our website and business generally.

3.5. Record keeping - We may process your personal data for the purposes of creating and maintaining our databases, back-up copies of our databases, and our business records generally. The legal basis for this processing is our legitimate interests, namely ensuring that we have access to all the information we need to properly and efficiently run our business in accordance with this policy.

3.6. Security - We may process your personal data for the purposes of security and the prevention of fraud and other criminal activity. The legal basis of this processing is our legitimate interests, namely the protection of our website and business, and the protection of others.

3.7. Legal claims - We may process your personal data where necessary for the establishment, exercise, or defense of legal claims, whether in court proceedings or in an administrative or out-of-court procedure. The legal basis for this processing is our legitimate interests, namely the protection and assertion of our legal rights, your legal rights, and the legal rights of others.

3.8. Legal compliance and vital interests - We may also process your personal data where such processing is necessary for compliance with a legal obligation to which we are subject or in order to protect your vital interests or the vital interests of another natural person.

4. Disclosing your personal data to others

4.1. We may disclose your personal data to any member of our group of companies. This means our subsidiaries, our ultimate holding company, and all its subsidiaries insofar as reasonably necessary for the purposes and on the legal bases set out in this policy.

4.2. We may disclose your personal data to our suppliers or subcontractors insofar as reasonably necessary for providing our services according to our contracts.

4.3. In addition to the specific disclosures of personal data set out in this Section 4, we may disclose your personal data where such disclosure is necessary for compliance with a legal obligation to which we are subject or in order to protect your vital interests or the vital interests of another natural person. We may also disclose your personal data where such disclosure is necessary for the establishment, exercise, or defense of legal claims, whether in court proceedings or in an administrative or out-of-court procedure.

4.4. We will not license or publish any of your personal data. We do not and will not sell any personal data to third parties for their own commercial use.

5. International transfers of your personal data

5.1. In this Section 5, we provide information about the circumstances in which your personal data, if you reside in the European Union, may be transferred to countries outside the European Economic Area (EEA).

5.2. Our website is hosted by Squarespace with servers in many different countries. The competent data protection authorities have made an adequacy determination with respect to the data protection laws of each of these countries. Transfers will be protected by appropriate safeguards, namely the use of standard data protection clauses adopted or approved by the competent data protection authorities.

6. Retaining and deleting personal data

6.1. This Section 6 sets out our data retention policies and procedures, which are designed to help ensure that we comply with our legal obligations in relation to the retention and deletion of personal data.

6.2. Personal data that we process for any purpose or purposes shall not be kept for longer than is necessary for that purpose or those purposes.

6.3. We will retain your personal data as follows:

(a) contact data will be retained for a minimum period of thirty days following the date of the most recent contact between you and us, and for a maximum period of two years following that date;

(b) communication data will be retained for a minimum period of thirty days following the date of the communication in question, and for a maximum period of two years following that date;

(e) usage data will be retained for two years following the date of collection.

6.4. Notwithstanding the other provisions of this Section 6, we may retain your personal data where such retention is necessary for compliance with a legal obligation to which we are subject, or in order to protect your vital interests or the vital interests of another natural person.

7. Your GDPR rights

7.1. In this Section 7, we have listed the rights that people who reside in the European Union have under the General Data Protection Regulation (GDPR) data protection law.

7.2. Your principal rights under data protection law are:

(a) the right to access - you can ask for copies of your personal data;

(b) the right to rectification - you can ask us to rectify inaccurate personal data and to complete incomplete personal data;

(d) the right to restrict processing - you can ask us to restrict the processing of your personal data;

(e) the right to object to processing - you can object to the processing of your personal data;

(f) the right to data portability - you can ask that we transfer your personal data to another organization or to you;

(g) the right to complain to a supervisory authority - you can complain about our processing of your personal data; and

(h) the right to withdraw consent - to the extent that the legal basis of our processing of your personal data is consent, you can withdraw that consent.

7.3. These rights are subject to certain limitations and exceptions. You can learn more about the rights of data subjects by visiting: https://edpb.europa.eu/our-work-tools/general-guidance/gdpr-guidelines-recommendations-best-practices_en and https://ico.org.uk/for-organisations/guide-to-data-protection/guide-to-the-general-data-protection-regulation-gdpr/individual-rights/.

7.4. You may exercise any of your rights in relation to your personal data by written notice to us, using the contact details set out below.

8. About cookies

8.1. A cookie is a file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server.

8.2. Cookies may be either "persistent" cookies or "session" cookies: a persistent cookie will be stored by a web browser and will remain valid until its set expiry date, unless deleted by the user before the expiry date; a session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed.

8.3. Cookies may not contain any information that personally identifies a user.

9. Necessary cookies that we use

9.1. crumb ; Squarespace, our website hosting provider, sets this cookie to prevent cross-site request forgery (CSRF).

9.2. _dd_s ; Cookie used to group all events generated from a unique user session across multiple pages. It contains the current session ID, whether the session is excluded due to sampling, and the expiration date of the session. The cookie is extended for an extra 15 minutes every time the user interacts with the website, up to the maximum user session duration (4 hours). Used by Squarespace.

9.3. loglevel ; Maintains settings and outputs when using the Developer Tools Console on the current session. Used by Squarespace.

9.4. test ; Used to detect if the visitor has accepted the marketing category in the cookie banner. This cookie is necessary for GDPR compliance of the website. Used by Squarespace.

9.5. p.gif ; Keeps track of special fonts used on the website for internal analysis. The cookie does not register any visitor data. Used by Squarespace.

10. Managing cookies

10.1. Most browsers allow you to refuse to accept cookies and to delete cookies. The methods for doing so vary from browser to browser, and from version to version. You can, however, obtain up-to-date information about blocking and deleting cookies via these links:

(a) https://support.google.com/chrome/answer/95647 (Chrome);

(b) https://support.mozilla.org/en-US/kb/enhanced-tracking-protection-firefox-desktop (Firefox);

(d) https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies (Internet Explorer);

(e) https://support.apple.com/en-gb/guide/safari/manage-cookies-and-website-data-sfri11471/mac (Safari); and

(f) https://support.microsoft.com/en-gb/help/4468242/microsoft-edge-browsing-data-and-privacy (Edge).

10.2. Blocking all cookies will have a negative impact upon the usability of many websites.

11. Do Not Track Disclosure

11.1. Do Not Track (DNT) is a privacy preference that users can set in their web browsers. When a user turns on the DNT signal, the browser sends a message to websites requesting them not to track the user. We do not respond to DNT. Consumers who use DNT mechanisms on this website are treated no differently than consumers who do not use DNT. You can learn more about DNT by visiting: https://allaboutdnt.com/

12. Children’s Online Privacy Protection

12.1. This site is not designed for or targeted at minors under the age of 18, and we request that minors not use this site. We do not knowingly collect data from anyone under the age of 13. If we become aware that we have received data from a person under the age of 13, we will take reasonable steps to delete such data from our records.

13. Amendments

13.1. We may update this policy from time to time by publishing a new version on our website.

13.2. You should check this page occasionally to ensure you are happy with any changes to this policy.

14. Our details

14.1. This website is owned and operated by Fluid Content DK.

14.2. We are registered in Denmark under registration number DK-42190306, and our registered office is at Østergade 16A, 3. tv., 1100 København.

14.3. You can contact us:

(a) by post to the postal address given above;

(b) using our website contact form;

(d) by email, using the email address published on our website.

15. Data protection officer

15.1. Our data protection officer's contact details are: info@fluid.tv.